Monthly Program

Storytelling 101: Find & Share Your Story
Tuesday, February 13, 7:30-9 a.m. (7:30-8 a.m. Networking / 8-9 a.m. Presentation)
Room 2-120 Molecular and Cellular Biology Building
Speaker: Ann Pflaum // University Historian, University Relations

As communicators, we're charged with identifying and sharing stories about our department, program, or college to help build our brand and expertise.

Join us for a conversation with University of Minnesota Historian Ann Pflaum, the university's resident storyteller-in-chief, who will draw on her experience to explain how to identify compelling stories and frame them effectively.

During this presentation, you'll learn:

  • How to identify compelling stories for your target audience
  • How to frame your story so it's relevant and persuasive
  • The key components of an effective story structure
  • Ways to connect your story to the university's overarching story and mission

This session will provide a great introduction to storytelling, which will be the focus of this year's UMCF Annual Conference, “Illuminate: Storytelling that Inspires” on June 7.

Light snacks and refreshments will be available.

Programs are free for members; $10 for non-members.

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