November 16, 2018
So You Want to Be a Communicator. Now What?
We did something a little different this time—invited new student members to a panel discussion about what it means to be a communicator. Our panelists spoke and answered questions about their career stories and current roles. This was a great panel for new communicators and anyone who wanted the inside scoop on what their colleagues do.
- Matt Kucharski, president at Padilla
Matt Kucharski is a seasoned public relations, strategic communication, and marketing professional, helping clients across a wide range of industries build, grow and protect their brands and reputations. Throughout his nearly 30 years in the field, he has been a continuous trend watcher, learner, educator and innovator – helping the agency and clients stay ahead of “what’s next.” More info on Matt
- Rebecca A. Moss, College of Liberal Arts, LATIS (Liberal Arts Technologies and Innovation Services)
Rebecca A. Moss is a librarian by training, with a background in art history. Her current role is Assistant Director for Enhancing Learning. She is interested in innovative thinking, emergent technologies and incorporating play into work. Helping CLA engage more broadly with the community is a big driver. She says adopting sketchnotes into her daily work has allowed her to process ideas more thoroughly, and retain more information.
- Lacey Nygard, University Relations
Lacey Nygard joined the University of Minnesota in 2014 and works as Assistant Director of Public Relations. In her role she works with administrative and academic units to uphold the reputation of the University system. Before joining the University, she worked in an advertising and marketing agency serving the public relations needs of clients across several industries. She believes that relationships—both internally and externally—can make or break the reputation of an organization.
- Steve Wehrenberg, Hubbard School of Journalism and Mass Communication
Steve brings more than 35 years of professional strategic communications experience to the journalism faculty, including the last six as CEO of advertising agency Campbell Mithun. Starting in public relations, he shifted to copywriting, but then spent nearly 30 years in account, strategic and agency leadership positions.
October 25, 2018
Creative Workflows with Adobe CC Mobile + Desktop
Lisa Anderson was such a hit at the conference in June that we brought her back to present a further workshop on Adobe CC for mobile applications.
Whether using the full or free Creative Cloud membership, see how easily you can create your assets and share with other designers or across your various mobile and desktop apps. We will go over a brief overview of Adobe’s mobile software and how it works with Adobe’s desktop applications. Then we will work on a number of demos in which you can take part using Adobe’s mobile apps (easy to use with the free Creative Cloud membership).
We will also demonstrate how easily you can collaborate with your communications team by sharing assets created or captured using your mobile device. Watch as we pass files between user accounts and software. Join in as we walk through the process starting a flyer on an iPad and passing it on to a designer using InDesign for final edits and preparing for print.
No design experience is necessary. Don’t have Adobe CC? No problem. Get a FREE Adobe ID and start working right on your mobile device.