University of Minnesota
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Communicators Forum.

Past Event

Expert Insight: Communicating in a Crisis Situation

From school closings to shooters on campus, communicators have a number of roles in crisis situations, but what are top priorities? What are some best practices? And how should communicators position themselves to be of value to leadership during crisis situations? 

In this Expert Insights, we welcome Rick Kaufman, executive director of community relations, family engagement and emergency management for Bloomington Public Schools. In 1999, Rick led the crisis response team to the Columbine High School shooting tragedy in Littleton, Colorado and has since become a leading authority on crisis management, especially in education. 

Watch the recording.

Download the slide presentation (ppt).