Past Events 2017-18

June 7, 2018

28th Annual Conference – Illuminate: Storytelling that Inspires

April 10, 2018

How to Develop a Design Concept … Fast!

Harness the power of design. Learn to turn words, data and ideas into clear, compelling visuals. Immediately apply what you learn to your next project. No design skill required or previous experience needed. Get design tips and tricks and learn about free or low-cost tools to make professional graphics fast. The conceptualization and rendering techniques explained can be applied to PowerPoint, Adobe Creative Suite or any other graphics software. Don't miss this high-energy, interactive workshop!

Mike ParkinsonPresenter Mike Parkinson is 1 of 16 Microsoft PowerPoint MVPs in the United States (1 of 36 in the world) and is a CPP APMP Fellow. He regularly conducts workshops at companies like Microsoft, Xerox, Dell, and Lockheed Martin as well as at learning institutions, not-for-profit organizations, and government agencies.

Over the last 24 years, Mike has spearheaded over one thousand successful projects and created thousands of presentations, posters, proposals, white papers, websites, and training materials that resulted in improved success rates and revenue for his clients.

Mike owns a design firm, 24 Hour Company and Billion Dollar Graphics, which develops industry-changing design products and training. He authored two books, Do-It-Yourself Billion Dollar Graphics and A Trainer’s Guide to PowerPoint.

March 14, 2018

The Common Hero: How individuals can save an institution

Mike Miller, Legislative Advocacy Coordinator for University Relations, will present on how to use emotion through communication to motivate people to take action, and how that applies to our work as communicators.

February 13, 2018

Storytelling 101: Find & Share Your Story

Join us for a conversation with University of Minnesota Historian Ann Pflaum, the university’s resident storyteller-in-chief, who will draw on her experience to explain how to identify compelling stories and frame them effectively. 

January 10, 2018

Web Accessibility & Usability Panel Discussion

There is a lot of information (and misinformation) around the topics of web accessibility and usability. But the goals of both are simple—to create the most efficient, effective online experience for as many users as possible.

Join us for a panel discussion outlining the nuances between web usability and accessibility and learn how you can use the principles from both in your work to improve online engagement.

December 12, 2017

Getting Buy-In & Reaching Consensus

As professional communicators, we rarely operate in a vacuum. Our work requires constant collaboration and negotiation with our colleagues to finalize projects.

Join us for a Communicators Forum workshop dedicated to getting buy-in and reaching consensus. Learn techniques and methods on how to build support among your colleagues, so you can move forward with your work.

Eriks Dunens (Statewide Educator, UMN Extension) will outline various theories used in consensus building and provide general rules of thumb on how to encourage engagement and build support.

Daniel Duty (CEO, Conlego Negotiations and Partnership Services) will discuss collaborative approaches to negotiation and provide real-life examples on how he and his team get people from varying perspectives and different goals to find mutually beneficial solutions.

November 7, 2017

Communications, Strategy & Leadership

Join us for a presentation by Steve Wehrenberg, teaching professor and program director of the professional M.A. in strategic communications in the Hubbard School of Journalism and Mass Communication. Steve brings more than 35 years of professional strategic communications experience to the University, including his last six as CEO of Campbell Mithun.

He’ll share his thoughts on current trends in communications and how they apply to strategy and leadership. Information on the professional M.A. in strategic communication program will also be available for those interested.

October 25, 2017

We are the Driven

Join Laura Johnson and Kathy Rumpza from University Relations in a conversation on University branding. They'll share a brief brand overview, a look at the marketing campaign evolution, how the brand supports the strategic plan and fundraising efforts, and a preview of some new tactics planned for this year.