Want to learn more about email marketing best practices or simply interested in a refresher? Join us for a virtual event to hear tips and tricks from two University of Minnesota communications professionals:
- Melissa Shugarman, a Salesforce Marketing Cloud administrator at the University, will focus on technical aspects of Salesforce Marketing Cloud (SMC), including reporting features, list management, and other tips and tricks. She will also share additional resources for utilizing SMC.
- Ben Peck, a digital communications assistant with University Relations (UR), will talk about branding best practices and other resources, such as email templates and graphics, provided by UR.
*Note: If you have already registered for this event and cannot locate the Zoom link in either of the two system-generated emails (sent by donotreply@umn.edu immediately following successful enrollment), check your spam folder, then contact umcf@umn.edu. A reminder email will also be sent out to all registrants the day of the event.