A peek inside how The Coca-Cola Company is reigniting its brands in the age of social, eCommerce, and augmented reality.
In her role as Group Director for Digital Platforms, Ellen Duncan is responsible for developing marketing technology solutions that empower all of Coca-Cola’s brands–from Simply to Smartwater to Sprite–with the ability to deliver connected, personalized, and real-time brand experiences across channels and throughout the consumer journey at scale.
Previously, Ellen was a digital transformation lead at Accenture Digital where she oversaw global marketing accounts like General Motors and Southwest Airlines. Ellen is a graduate of the University of Notre Dame and proud mom to two young girls.