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Breakout Session 2: Not Slacking Off: Building Comms Team Culture in the Era of Hybrid Work
Location: Cherrywood Room (275)
Is your communications team struggling to connect and build camaraderie with hybrid/remote schedules? Discover how the University of Minnesota Extension’s recently centralized comms team revamped its culture using Slack channels and strategically designed in-person gatherings. Learn how to build more trust, collaboration, community, staff retention and better professional outcomes.
Presented by
Sarah Jackson, Assistant Communications Director, Extension, University of Minnesota
Sarah Jackson is the assistant communications director at Extension, where she is also the news media manager, pitching interviews and booking media appearances for Extension’s numerous subject matter experts and educators. Previously she worked at daily newspapers and magazines for 15 years, followed by roles as a PR strategist at Media Minefield of Minneapolis and at the University of Minnesota Landscape Arboretum in Chaska.